The challenge of this task was to create a wide variety of out-of-home placements for Assassin’s Creed Black Flag which included billboards, wild postings, double-decker tour busses, and a massive Times Square video wall installation. To achieve this, I lead a team that included an illustrator and several graphic artists from concept to execution and managed the output of a CG agency. The result was nothing short of the largest outdoor campaign in Ubisoft history.
Art Director: Li Shen Senior Illustrator: Johannes Holm CG Agency: Ars Thanea Agency: Ubisoft Entertainment’s internal agency
